At the heart of everything we do lies true engagement with our clients, from product sampling to the full brand experience, our work comes with unprecedented levels of reliability. Our dedicated sales and marketing team campaigns tirelessly to provide deeper levels of engagement for global brands and private labels for our client base.
Creating the perfect commercial experience takes the best people to engineer and implement the experience and also the best commercial processes. Within the center of our process wheel we mix insight, creativity and technical expertise to produce a commercial experience that keeps our trading partners as trading partners!!!
It’s really not a good idea. In a research paper called Tell Me What I Did Wrong that looked at how different people responded to feedback, they found that the feedback sandwich doesn’t work most of the time.
The feedback is pretty pointless unless the employee improves and gets better at what they do, so make sure to follow up after a certain amount of time to see how it’s going. Offer your support to them throughout the entire process.
Sometimes, what leaders will do is say something like “they feel” or “we think” or something along the lines of making it look like everyone agrees with your feedback.This is done to both make the message more powerful and shift the blame away from you.